What Does A Serum Do? Using The Right Serum For Dry Skin

What Does A Serum Do? Using The Right Serum For Dry Skin

Posted by Kavin Desai on

Looking to amp up your skincare routine? Want to go beyond regular cleansing, toning, and moisturizing? Give your skin a boost of powerful active ingredients. Ones that your cleanser, toner, and moisturizer might have missed out upon.

A face serum is a perfect way to nourish, hydrate, and protect your skin. It is just the perfect bridge between cleansing and moisturizing.

Before we examine what a face serum does, let’s look at what a serum is. And the benefits of face serum for your skin. 

What is a face serum?

Serums are topical products with thin viscosity containing concentrated active ingredients. In a more straightforward language, serums are targeting skin care products. These are designed to deliver high concentrations of specific active ingredients into the skin.

As a result of which, there are all sorts of serums in the skincare market. These serums perform different functions, be it skin brightening or hydration.

A face serum is often in the form of a clear, gel-based liquid. And it tends to be less thick as compared to a moisturizer. A face serum is to be applied before applying moisturizer so that the moisture is locked in.

A fun fact about face serums is that they can hydrate the skin more effectively. Even when compared to the heaviest moisturizers. It is because the molecules of a face serum can penetrate the skin. Moreover, it can also hydrate at the deepest levels of the skin.

 While serums cannot replace your moisturizer, they are only for boosting the hydrating effects of a moisturizer. Hence, the concept of serum is the power of active molecules effectively penetrating the skin. And because a face serum is higher in concentration, it doesn’t take too long to see visible results.

We want you to consider serums a secret weapon for treating skin issues. These skin issues include fine lines, aging, dullness, discoloration, and acne.

What are the benefits of a face serum?

Primarily, a face serum will benefit from treating the concern you’re using it for.

However, the general benefits of a face serum are:

  1. Absorbs into the skin quickly

Since serums are lighter in consistency than moisturizers, it allows them to get absorbed more easily into your skin. 

The lighter consistency of face serums makes them the ideal first step in the skincare layering process. 

  1. Improves the appearance of wrinkles and fine lines

Serums consist of ingredients that may help reduce the appearance of wrinkles and fine lines. This is possible due to their deep penetration formulation. 

  1. Rejuvenates sensitive skin 

Serums are based on specific skin concerns; hence, using the ones for sensitive skin will soothe the skin. Moreover, since they are lighter in consistency, they are also appropriate for acne-prone skin. 

  1. Protects the skin from future damage

Serums consisting of ingredients such as Aloe Vera, Jojoba Oil, and Niacinamide render protection from future damage. This includes aging, dull skin, and hyperpigmentation.

The Rub It In Serum by Sonnet Wellness is enriched with the goodness of aloe vera. As well as jojoba oil and other natural, non-toxic ingredients. This makes it the perfect, naturally safe serum for your skin to relish.

  1. It doesn’t feel heavy on the skin

A face serum absorbs into the skin quickly and hence doesn’t feel greasy or heavy. It is like a second layer of skin full of concentrated actives.

There are a lot of categories of face serums, namely;

  • Serums for anti-aging
  • Serums for skin-brightening
  • Hydrating serums
  • Free-radical fighting serums
  • Serums for acne-prone and sensitive skin 
  • Serums for texture improvement 
  • Serums for dry skin 

How to use a face serum

The best way to use a face serum is to layer it in a sequence of consistency. Apply it after cleansing but before moisturizing, sunscreen, or makeup. Since a face serum is exceptionally lightweight and concentrated, they are an excellent step after cleansing.

You can use a face serum twice daily as part of your AM and PM skincare routine. Using one regularly is advisable to fight discoloration, premature skin aging, wrinkles, and dehydration as well.

However, there is no watertight rule regarding how often you apply a serum. That depends on the skin goals you’re trying to achieve.

Some serums work better at night in terms of intensive repair. And some serums work better in the morning. However, the application and time for the same differ from serum to serum and the actives it contains.

Is there an ideal age to start using a face serum?

A face serum impacts the metabolism of cells in the skin. Thus, the ideal age for using face serums would be mid 20’s to early 30s, as this is the timeline at which signs of aging start to appear. 

However, you can continue using face serums even beyond 50. Including a face serum in your skincare routine will improve and protect your skin.

Using the right face serum for dry skin

While face serum is to be used by all skin types, they are particularly ideal for dry skin. This is because dry skin is devoid of hydration. And face serums retain and lock moisture in the skin, providing deep skin hydration.

The best face serum for dry skin; is The Rub It In Serum by Sonnet Wellness. It makes your dry skin look plump, glowing, and smooth.

The Rub It In Serum is enriched with probiotic goodness. It contains beneficial ingredients like Aloe Vera, Niacinamide, and Jojoba Oil. These nourish your skin without making it feel sticky.

It is ideal for all skin types; Vitamin E present in this serum will bring back your skin’s natural glow. As for dry-skinned people, this serum will render deep nourishment and hydration. And supple and soft skin in addition to a healthy glow and brightness.


Non-toxic, probiotic beauty begins at Sonnet Wellness. Every skin product at Sonnet Wellness is packed with probiotic and prebiotic essentials and natural ingredients.

Devoid of any harmful chemicals, our skincare line aims to repair and enhance your skin. 

face serum Skincare Routine

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